Managers can work in any social care setting including care homes, supported living flats, in the community, or local authorities.

There are lots of different management levels in social care including:

  • first line managers such as service managers or residential unit managers
  • middle managers such as assistant director or department head
  • senior managers such as service director or chief executive.

As a social care manager you might lead or supervise a team of care workers to ensure they provide high quality care and support. Depending on your level, you could be responsible for the day to day running of an organisation, ensuring it meets standards and managing budgets and contracts.

Team managers and service managers lead and manage the care team, helping them to deliver high standards across the organisation. Some managers choose to specialise in one area of care such as dementia or end of life care and take responsibility for training staff and putting policies in place.

See the videos and case studies to find out more.


There are many different management roles in social care. Use the links below to explore more about each of the management roles on the Skills for Care website.

Videos and case studies

Adult Social Care | Rewarding Career

Aiste Trimakaite Assistant Manager

Aiste works as an assistant manager in a residential care home for people with mental ill-health.

Adam Skerritt Operational Lead

Adam works as an operational lead and is responsible for running care services for young people.

Andrea Wiggins Director

Andrea works as a new projects director and sets up new special services for people with learning disabilities and/ or autism.

Deb O’Shea Service Manager

Deb works as an intervenor service manager and supports people with sight and hearing impairments.

Chris McGowan Owner

Chris is the owner of care agency CareBIG, who support people to live in their own homes.

Further information

Starting your career

Lead to succeed learning programme

Manager Induction Standards outline what social care managers need to know in their role

Developing new managers and deputies guide

Support for registered managers

Local networks for managers

Deputy manager networks

Social care managers Facebook group